Want to put your brand in the city in a way that cannot be ignored?
Today, a standard ad, a regular screen, or a typical event setup is often not enough. If a brand really wants to stand out, it needs something bigger — an object, a structure, an installation that creates impact from a distance and becomes even more impressive up close.
Monumental temporary multimedia installations are one of the strongest ways to launch a product, activate a brand in urban space, or build a roadshow that gets noticed. They can take the form of giant gateways, pavilions, cylinders, towers, walls, roofs, and branded structures built on scaffolding and advanced transparent LED systems.

This is the right solution for brands that want to make a serious statement.
Big scale, lighter structure, real-world safety
Large urban installations always come with real challenges: wind, safety, transport, installation time, technical requirements, and venue restrictions. That is why the technology behind the installation matters just as much as the creative idea.

Transparent INFiLED Holo LED screens are especially well suited to this type of project. They make it possible to build large multimedia surfaces that are visually lighter, more breathable, and better adapted to outdoor conditions than traditional solid LED walls.
That means they can be used to create:
- monumental gateways and portals,
- branded pavilions and urban activation zones,
- 360-degree cylinders and towers,
- temporary façades and scenic wraps,
- roadshow structures designed to travel from city to city.
From concept to real installation
A project like this is never just about the screen itself. It is a combination of concept design, engineering, technical planning, logistics, construction, and on-site execution.

At ARAM, we help turn ambitious ideas into real, buildable projects — from the first concept and visualisation, through technical design and technology selection, to logistics, installation, and final delivery.
We operate one of the largest transparent LED inventories of this type in Europe — around 3,000 m² of INFiLED Holo in one batch — which allows us to take on bold, large-scale, and unconventional installations.
Looking for a partner who can turn an idea into reality?
If you are looking for a team that can:
- turn a concept into a real installation,
- design and price a monumental multimedia structure,
- choose the right LED technology and support system,
- manage logistics, safety, and installation,
- build a large-scale brand activation that truly stands out,
get in touch with ARAM.
We love projects that require ambition, scale, and solid technical thinking. Whether you are planning a one-city launch or a roadshow across multiple capitals, we can help you design and deliver a structure that makes a real impact.
Have an idea for a monumental brand installation? Contact ARAM and let’s turn it into reality.
